VITAMINWATER X FORTNITE

 In 2023, Vitaminwater Zero launched a new formulation that gives you all the great flavor with zero of the sugar. In other words, drinkers everywhere could now consume mass quantities of their favorite flavors (or so the client hoped🤞) without holding back. We took this zero holding back mentality to the online gaming world that lets you go all out however you want: Fortnite.

450,000+ players

26 minutes avg game play, and earned more than

19+ hours livestream views

350 million+ impressions

Built in partnership with gaming experts team pwr, this first-of-its-kind fortnite map gave players the chance to go all out in 50 fashion showdowns, 10 mini-games, and an epic live showdown event where they competed for exclusive prizes, including a custom $10k gaming pc and a year’s worth of vitaminwater zero sugar.